At Smith Strategy Company, we believe the work you do—and the people you do it with—matter. But let’s be real: with the day to day grind of running any organization, it’s easy to lose sight of what’s most important. That’s where we come in. Through insightful conversations and a proven strategic process, we help you cut through the noise, clarify your vision, and build what matters with purpose.
Our process is based on our belief that the best ideas are often already in the room. Our job is to help bring them to the surface, ensure every voice is heard, and guide your team toward a strategy that works.
That’s why we don’t pretend to be experts in your field. That’s who you are. We want to be the partner that helps keep the focus on what is most important and build a future you can be proud of.
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The work you do matters. We help it go further.


We approach problems with strategy + heart. Here’s what that looks like.
Strategic Conversations that Move Teams
We start by listening—really listening—to your team and creating a space where honest, productive conversations can happen. When everyone’s voice is heard, we get a full view of where you are. This often means discovering issues and solutions that you didn’t know were right beneath the surface. This way you know, you’re moving forward together.
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A Proven Process that Provides Clarity
We use the Paterson framework as a foundation, but we also bring in other strategic tools and decades of experience to tailor the process to your needs. These time-tested methods provide real results, giving you a clear picture of where you are, where you’re headed, and how to get there. With the right process in place, you can move forward with confidence and clarity.
Practical Plans that Build the Future
Finally, we create clear and actionable plans with real goals that move you forward. Along the way, your team gains renewed vision and stronger accountability, creating a healthier, more motivated culture. With the right strategy in place, you’re not just planning for the future—you’re building it.

Dave has provided extensive StratOp and LifePlan support for our nonprofit over the last 12+ years, helping us grow from a scrappy startup to a sustainable organization. Dave embodies the vital attributes of an excellent facilitator with keen listening skills, an impressive knack for summarizing key findings, and articulate insight into the core opportunities and challenges discovered throughout each tool and the entire process. While many organizations dread strategic planning, our whole team gets excited when they see a StratOp refresh on the horizon, anticipating the time together. Dave's empathy and perceptive intuition have been essential to our growth as an organization and I couldn't more highly recommend him.
Joel Daniel Harris
Executive Dreamer, TomTod Ideas
